Business development poses big challenges for today’s SaaS.
It becomes twice as ineffective every year as people learn how to ignore you.
And it’s such a grind that it’s hard to find good people who want to stick with the sales development rep (SDR) position over the long term.
To get engagement on the phone today takes the right experience, technology, and triggers.
That’s why we sat down with Gabriel Lullo, CEO of Alleyoop, an outsourced SDR service that specializes in lead generation and relationship management to talk about the future of outbound prospecting and whether or not it’s a good idea to outsource this function.
They realize that clients may want to move this function in-house, and so they train their SDRs to eventually take a full-time position in that role.
This episode is ideal for entrepreneurs, CEOs, and sales professionals looking to enhance their outbound calling strategies and understand the importance of outsourcing SDR functions.
Key takeaways from this episode:
Other resources to check out:
Interview with Vinay Bhagat, Founder and CEO of TrustRadius who publishes a yearly report about how B2B buyer behavior is changing.
The Lead Gen Mistake I Guarantee You’re Making – how to create content that better identifies intent from today’s b2b buyer.
And, if you want an outside look at your content with actionable advice, take advantage of our Content Audit. Valued at $20K in free consulting.
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Thanks for listening to the SaaS Backwards Podcast, brought to you by Austin Lawrence Group. We help SaaS firms reduce churn, accelerate sales, and generate demand. Learn more at AustinLawrence.com.
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Is your messaging a sales ally or sneaky saboteur? Let us help with our free messaging audit.
We’ll look at your website’s messaging, content, and conversion potential from the eyes of today’s buyer and deliver a presentation with new combinations to more sales conversations and demos.
And the best part? It’s absolutely free.
Get started today!
Business development poses big challenges for today’s SaaS.
It becomes twice as ineffective every year as people learn how to ignore you.
And it’s such a grind that it’s hard to find good people who want to stick with the sales development rep (SDR) position over the long term.
To get engagement on the phone today takes the right experience, technology, and triggers.
That’s why we sat down with Gabriel Lullo, CEO of Alleyoop, an outsourced SDR service that specializes in lead generation and relationship management to talk about the future of outbound prospecting and whether or not it’s a good idea to outsource this function.
They realize that clients may want to move this function in-house, and so they train their SDRs to eventually take a full-time position in that role.
This episode is ideal for entrepreneurs, CEOs, and sales professionals looking to enhance their outbound calling strategies and understand the importance of outsourcing SDR functions.
Key takeaways from this episode:
Other resources to check out:
Interview with Vinay Bhagat, Founder and CEO of TrustRadius who publishes a yearly report about how B2B buyer behavior is changing.
The Lead Gen Mistake I Guarantee You’re Making – how to create content that better identifies intent from today’s b2b buyer.
And, if you want an outside look at your content with actionable advice, take advantage of our Content Audit. Valued at $20K in free consulting.
---
Thanks for listening to the SaaS Backwards Podcast, brought to you by Austin Lawrence Group. We help SaaS firms reduce churn, accelerate sales, and generate demand. Learn more at AustinLawrence.com.
---
Is your messaging a sales ally or sneaky saboteur? Let us help with our free messaging audit.
We’ll look at your website’s messaging, content, and conversion potential from the eyes of today’s buyer and deliver a presentation with new combinations to more sales conversations and demos.
And the best part? It’s absolutely free.
Get started today!