SaaS Backwards - Reverse Engineering SaaS Success

Ep. 80 – 82i’s CEO Jason Shapiro talks about being a “Cofounder for Hire”

July 28, 2023 Ken Lempit Season 2 Episode 30
SaaS Backwards - Reverse Engineering SaaS Success
Ep. 80 – 82i’s CEO Jason Shapiro talks about being a “Cofounder for Hire”
Show Notes

A good co-founder is hard to find.

But what if you could hire one on an hourly basis?

That’s what Jason Shapiro, CEO and founder of 82i talks about in this episode. 82i is a strategic growth services firm that serves as “a co-founder for hire” to help with growth functions such as raising capital and hiring so founders can keep their eye on what truly matters--revenue.

Key takeaways:

  • The dynamic nature of investability and the importance of building on a solid business foundation while remaining open to creative solutions to attract investors.
  • How and why a founder may need to “let go” of certain things to build an appropriate team for growth.
  • Why an overconfident founder could scare investors away 

Other resources to check out:

Interview with Vinay Bhagat, Founder and CEO of TrustRadius who publish a yearly report about how B2B buyer behavior is changing.

The Lead Gen Mistake I Guarantee You’re Making – how to create content that better identifies intent from today’s b2b buyer.

And, if you want an outside look at your content with actionable advice, take advantage of our Content Audit. Valued at $20K in free consulting.