SaaS Backwards - Reverse Engineering SaaS Success Podcast Artwork Image

SaaS Backwards - Reverse Engineering SaaS Success

Ken Lempit

We interview CEOs and CMOs of fast-growing SaaS firms to reveal what they are doing that's working, and lessons learned from things that didn't work as planned. These deep conversations focus on the pragmatic as well as strategic, providing a well-rounded diet for those running SaaS firms today.Moderated by Ken Lempit, Austin Lawrence Group's president and chief business builder. Ken has more than 30 years of experience helping software companies to grow and their founders to achieve their visions.
Episodes
Ep. 68 - Key to marketing success: owning a pipeline number, with Fractional CMO Andrew BolisMay 26, 2023
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Ep. 67 - Unleashing B2B creativity to punch above your weight with ClickUp's Chief Creative Officer, Melissa RosenthalMay 19, 2023
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Ep. 66 - Finding the best route for growth—with Steve Benson, CEO of Badger MapsMay 12, 2023
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Ep. 65 - No longer screaming into the wind about AI Governance, with Susan Peich Head of Marketing at Monitaur AIMay 05, 2023
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Ep. 64 - Can AI solve the attribution conundrum for marketers? With Molly St. Louis, Head of Marketing at DealTaleApril 28, 2023
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Ep. 63 - Tyranny of the KPIs and how to fight back - with Matt Trifiro, CMO of Vapor.ioApril 21, 2023
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Ep. 62 - When staying independent isn’t viable–with Ted Hawksford, CEO of LiquidPlannerApril 14, 2023
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Ep. 61 - Breaking through the buyer-seller trust gap with customer-led growth – with SlapFive Founder & CEO Jeff ErnstApril 06, 2023
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Ep. 60 - Selling SaaS to Laggards: How Paymints.io is changing the real estate transaction with Jason Doshi, CEO and Co-Founder of Paymints.ioMarch 31, 2023
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Ep. 59 - From Interviewing 3,000 Stakeholders to Revolutionizing Clinical Trials with Harsha Rajasimha, Founder & CEO Jeeva Informatics SolutionsMarch 24, 2023
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Ep. 58 - Managing the transition from big company to startup—with Aseem Chandra, co-founder and CEO of ImmersaMarch 17, 2023
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Ep. 57 - Measured growth when you’ve got a tiger by the tail, with David Kaszycki Co-Founder & CEO of Beam DynamicsMarch 02, 2023
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Ep. 56 - Do you really need an MVP? With SPSoft Founder & CEO, Michael LazorFebruary 24, 2023
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Ep. 55 - A mini master class on M&A to grow your SaaS with Ari Kahn, President and CEO of Bridgeline DigitalFebruary 17, 2023
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Ep. 54 - Brandon Metcalf is the poster child for modern SaaS inboundFebruary 10, 2023
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Ep. 53 - Finding PLG Nirvana while avoiding a Hype Cycle beat down with Peter Zawistowicz, Head of Marketing at PaceFebruary 03, 2023
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Ep. 52 - CEO Yosh Eisbart talks about how Fulfilld is crossing their chasm January 27, 2023
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Ep. 51 - When status quo bias works in your favor with Tim Riesterer Chief Visionary for B2B Decision LabsJanuary 20, 2023
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Ep 50 - What it means to be “buyer centric” for marketing and sales teams with Vidyard’s Head Marketer – Tyler LessardJanuary 13, 2023
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Ep 49 – The single thing SaaS companies must get right for growth with Michael Bertoni, founder and CEO of PhillyTechDecember 29, 2022
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Ep 48 - Aptivio CEO Guy Mounier’s mission to democratize Revenue AIDecember 23, 2022
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Ep 47 - Finding your next marketing gig with VP of Marketing at Compt.io, Justin SchmidtDecember 09, 2022
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Ep 46 - From fad to must have—how CampusESP bootstrapped a new category, with CEO Dave BeckerNovember 23, 2022
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Ep 45 - No second chances to make onboarding first impressions with CEO of Click Boarding, Mike EhrleNovember 11, 2022
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Ep 44 - Leveraging the buyer’s voice to increase SaaS sales engagement with Vinay Bhagat, Founder & CEO of TrustRadiusOctober 28, 2022
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